Understanding Bounce Rate: What It Is and Why It’s Important
In this blog post, we will delve into the concept of bounce rate, its importance, and practical ways to manage and optimize it. In the ever-evolving digital…
Understanding Compound Annual Growth Rate (CAGR) and How to Use It
Metric that stands out for its utility and simplicity is the Compound Annual Growth Rate (CAGR). Whether you are an entrepreneur, a business analyst…
What is Cost per Thousand Impressions (CPM) and How to Use It?
Cost per Thousand Impressions (CPM) stands out as a fundamental metric for anyone involved in online advertising. Digital marketing is a landscape…
What is Cost Per Click (CPC) and how to Optimize it?
One of the most important and widely used metrics is Cost Per Click (CPC). But what exactly is CPC, and why does it matter so…
What is a Conversion Rate? How to Measure it and how to use it?
Conversion Rate is a key metric that shows the percentage of people who have taken a specific action that a business wants them to take…
What is Foot Traffic and what is it used for? How to measure it?
Foot traffic refers to the flow of customers entering a store, area, or shopping center. It’s a vital metric for businesses…
What is ROAS (Return On Ad Spend) and How to use it?
If you’ve been hearing a lot about ROAS and are curious about what it entails, you’ve come to the right spot. ROAS, or…